Misfit Co

  • Bleeding to the edges since 2008.

    Misfit is a gloriously eclectic collection of businesses and social enterprises spread across the planet. We build, invest in and manage companies with a heart beat. Oh, and we created the dopest private members club you’ve never heard of.

  • Empowering the rebellious with obscene creativity.

    At Misfit, we have a full service internal creative agency that works closely with all of our portfolio companies across the world. But we also operate and manage the world’s leading marketing agency for venture backed startups, and are partners in the foremost business intelligence agency in North America.

  • The most delightfully eclectic tech portfolio in the history of free market capitalism.

     

  • A very short list of just some of our more unconventional investments across the world.

    Real Estate

    Food & Alcohol

    Media & Entertainment

     

  • Handcrafting independent film, tv and podcasts for misfits, outcasts and general riff raff around the world.

    Misfit Productions is the award-winning film studio behind Ricky, Bad Like Brooklyn, Confection and Death is Smoking my Cigars. We are a young and scrappy studio producing scripted, non-scripted and animated projects with creative partners across the known universe. Learn more about our ethos, people and projects over here.

  • Changing the world through wildy independent and consistently unrelated acts of generosity.

    Misfit has initiated a wide collection of incomprehensibly eclectic philanthropic activities all over the world, wholly subsidised by the profits from our commercial activities. We build windmills, construct schools, fund medical programmes, provide direct aid to families, commission artwork, sponsor research programmes and underwrite thousands of hours of brand, design, video, campaign and strategic consulting for organisations who are hell-bent on changing the world. Since 2008, we have invested in programmes and organisations across South Sudan, Tanzania, Kenya, Ethiopia, Malawi, Uganda, South Africa, Indonesia, India, Laos, Cuba, the United States, the UK and the Philippines. Our current focus are women’s economic empowerment programmes with our partners in Uganda and India.

  • Concocting random stuff that strikes our fancy for no particular or pragmatic reason whatsoever.

    Misfit Labs is the independent art + innovation studio of our founder and creative director AJ Leon. AJ works with a small in-house team of artists and technologists supplemented at times with independent collaborators across the globe, to develop and pursue a wide array of artistic endeavors including original art concepts and installations, immersive theatre shows, custom shoes, pre-batch negroni recipes & mobile applications that solve issues real business people won’t waste their time with, among many other peculiar projects.